Search Engine Optimisation or SEO is a very improved strategy for marketing your business no matter what type of product you have. But with lots of advantages about SEO, there are some disadvantages which should be regarded sooner than later and also how you can work around it is something which you need to understand too.
PEOPLE OTHER THAN TARGET AUDIENCE WILL KNOW ABOUT YOU
Search Engine Optimisation is very difficult in that matter. Search Engine Optimisation is very diverse, and the biggest disadvantage of this strategy is that not only your target audience will learn about you, but also your competitor will see that what type of strategy you are using and they will show you the competition by learning from you.
If you want to counter then problem then instead of going Big in Search Engine Optimisation you should promote your product in a way which will ensure that only your target on the dance with know about it like you are using the keywords are the words which are so boring that only the interested person will know about it.
TOO MUCH SUCCESS
If for instance, you have used the best strategy of Search Engine Optimisation then you will know that after some time if your sales are high, then they will not go behind but your success will be more than you have expected. Because If you have high sales, then you will have much demand for the products and if you don’t have any leverage about that then you will lose the business altogether by bad Prestige.
So before having Search Engine Optimisation for your business, you need to make the tangible structure which will ensure that even the high demand will be complemented without any hesitation.
CONFUSION ABOUT COMPANIES
If you are hiring a company for Search Engine Optimisation for your business or product then you will see that they are many companies or will give you the offer which might be apparently good for you but you should know that there are many companies who might give you the best rate but the output will not be as good as you are receiving. Blackhat companies will give you keep service but will also not give you the output as you have expected. They might show you good results in the start, but the results might like in the latter half.
To counter this disadvantage you need to research thoroughly about the white hat SEO companies, and then you will be able to find the company who will use the best strategies to promote your business even if they ask you a high amount.
NO GUARANTEE
No Search Engine Optimisation company will offer you guaranteed first-page ranking. And this is the problem with Search Engine Optimisation that you will not be able to get on the first page of the rank until you are hiring a good company who is experienced in their field and has the established team to counter your problem.
To solve this problem, you should make up your money in that even after doing all the rightful Strategies and following all the steps of Search Engine Optimisation you might not come on the first page of Google search engine. But you can improve the ranking by hiring a good company who will at least give you some ranking on top of the second page.
IT TAKES TIME
Search Engine Optimisation is not something which can show you the output within days, so it takes time for the output to come in front of you and if you had a good company then, of course, that would be good. But, not many people are patient about this problem so If you are a person similar to that then don’t think about Search Engine Optimisation for your business.
If you ask me the solution for this problem, then there is no solution, but you need to be patient and make the structure of the business and the product in a way that even if Search Engine Optimisation takes some time you can be relaxed about it.
IT’S NOT EASY TO LEARN IT
Search Engine Optimisation is not a cup of tea with everybody can drink but it is very difficult to learn about it and only the experience tour professional in this regard will be able to apply the real strategies regarding Search Engine Optimisation and will generate the good output. It means that having Search Engine Optimisation for your product will be expensive.
if for instance you are wondering that what is the solution of this problem then you will be able to know that Search Engine Optimisation can be learned but only through effort and time so if you are willing to save your money and time from hiring the Search Engine Optimisation company then you can learn it yourself and apply to your business without paying a single penny.